https://so08.tci-thaijo.org/index.php/JournalMSM <p><strong>ISSN XXXX-XXXX (online)</strong></p> <p>Journal of Modern Sport Management (JMSM) aims to publish innovative empirical, theoretical, and review articles related, but not limited to, sport management such as strategy and management; organizational behavioral and human resource management; business and international management; tourism, leisure and hospitality management; marketing; industrial relations; and education.</p> <p> </p> Sport Management Association of Thailand en-US Journal of Modern Sport Management https://so08.tci-thaijo.org/index.php/JournalMSM/article/view/6927 <p>This research aimed to construct the automated sports equipment vending machine innovation for commercial purpose and public interest. The constructed innovation was examined in two aspects: 1) the content validity was reviewed by a panel of five experts; and 2) the reliability was conducted in a repeated measure design with the twenty samples from personnel of Thailand National Sports University Suphan Buri Campus by volunteer recruitment and simple sampling methods. The data analysis was employed with the Index of Item Objective Congruence and the Pearson correlation coefficient. The findings revealed as follows: the IOC was rated at 1.00 and the reliability was rated at 1.00, which indicated the constructed innovation was complied with the objectives and the components given and the working system was effective in accordance with its design. The results showed the highest reliability in the constructed innovation and it was able to use for automated sports equipment vending in an effective way.</p> Wachirawit Kayankit patcharee Tongkampanit Komkrit Kongnamchok Sukanya Boonnom Sodtipat Wannanurak Copyright (c) 2026 Journal of Modern Sport Management https://creativecommons.org/licenses/by-nc-nd/4.0 2026-06-07 2026-06-07 5 1 1 12