Satheanthammawit, S., Manmoh, S., Prasanwan, T., Bunanan, S. and Thebraksa, N. (2021) “The Study of Marketing Mixes Influencing the Customer’s Decision to Use 7-Eleven Services in Taksin 1 Branch (Wongwian Yai), Thonburi Area, Bangkok”, Institute of Vocational Education Southern Region 3 Journal (KRIS Journal). Songkhla, Thailand, 1(2), pp. 41–50. available at: https://so08.tci-thaijo.org/index.php/KRIS/article/view/3197 (accessed: 21 November 2025).