Krugnsri J. Marketing mix factors influencing the service decision process Government Savings Bank Business Loan in Ubon Ratchathani Province. J.HMS.SSKRU [internet]. 2022 Nov. 27 [cited 2025 Aug. 11];6(1):85-106. available from: https://so08.tci-thaijo.org/index.php/jhuso/article/view/1176