Journal of Human and Society, Sisaket Rajabhat University

The Development of a Potential Model for FinancialInstitution Examiners in Thailand's Banking Business in theDigital Era

Narissara Ruamsiriwattanakul, Supatta Pinthapataya, Pawinee Boonyasopon — Wed, 24 Dec 2025 00:00:00 +0700

This research aims to: (1) study the components of potential required for financial institution examiners in Thailand’s commercial banking business in the digital era, (2) develop a potential model, and (3) create a development guideline manual. The study employs the Delphi method, in-depth interviews, and focus group discussions. The participants include experts in finance, banking, and commercial bank auditing, as well as specialists providing insights in focus group discussions. The study also involves questionnaire validation using the Item-Objective Congruence (IOC) method and an evaluation of the development manual by experts. Data analysis is conducted through content analysis, utilizing statistical measures such as the median and interquartile range (IQR). The findings led to the development of the D-SMART Model, a competency framework for financial institution examiners in Thailand’s commercial banking business in the digital era. The model consists of three dimensions: Knowledge, Skills, and Attributes, with six core components, twelve sub-components, and twenty-four specific elements. The six core components include: (1) Digital and Technology, (2) Specific Professional Knowledge, (3) Monitoring Skills, (4) Audit Skills, (5) Righteousness, and (6) Transformative Capabilities and Cooperation. The model and its components have been validated by experts, and the competency development guideline manual has been assessed as appropriate and applicable for enhancing the capabilities of financial institution examiners in the digital era.

Guidelines for Developing Educational Management in the 21st Century for Bangkok Metropolitan Affiliated Schools

Warisara Promwang, Natnicha Chotpittayanon — Wed, 24 Dec 2025 00:00:00 +0700

This research studies education management for the 21st century, which requires a change of perspective from the traditional paradigm to a new paradigm-flexible, creative, challenging, and complex-affecting the organization of the education system. The objectives are: (1) to study the problems of education management in the 21st century; (2) to study education management in the 21st century with strategic management; and (3) to propose guidelines for developing 21st-century education management for schools under the Bangkok Metropolitan Administration (BMA). This is mixed-methods research. A questionnaire was used to collect data from teachers and educational personnel in BMA schools; the sample size was calculated using Taro Yamane (1973) with an error level not exceeding in 95%, yielding a sample of 400 persons. Quantitative data were analyzed using mean and standard deviation, and qualitative research involved interviews with 12 key informants analyzed by inductive conclusion. Results in three issues are as follows. (1) Regarding the problems of 21st-century education management in BMA schools found out that overall the problems were at a high level; the area with the greatest management problems was education management for the security of society and the nation. From focus group discussions with key informants, the major problems found were that human resource development does not yet meet labor-market and national-development needs, and curricula need to develop lifelong skills as they should. (2) Regarding 21st-century education management with strategic management in BMA schools, overall it was at the highest level; the most managed aspect was strategic evaluation. From focus group discussions with key informants, schools were found to monitor and evaluate in ways that help identify weaknesses and continuously improve plans. (3) Important guidelines for developing 21st-century education management in BMA schools are: there should be a continuous policy; promotion of community participation; emphasis on integrating knowledge into teaching content; and increased promotion of life skills and careers.

Development of Potentiality Model for Supervisors to Sustainability Competitiveness in Beverage Industry

Matar Patchkhikw, Suchart Siengchin, Teravuti Boonyasopon, Somnoek Wisuttipaet — Wed, 24 Dec 2025 00:00:00 +0700

This research aims to (1) identify the competency elements of supervisors in beverage factories for sustainable development and (2) develop a competency model for supervisors in beverage factories to support sustainable development, aligning with the Sustainable Development Goals (SDGs). Methodology: 1) This study employs the Delphi Technique, targeting experts as the primary respondents. The research instruments include in-depth interviews and questionnaires, with statistical analyses including the median and interquartile range (IQR). Findings: The results indicate that the supervisor competency model for sustainable development in the beverage industry comprises three main components and 17 sub-components as follows: 1) Knowledge (5 sub-components): 1.1) Product Knowledge 1.2) Knowledge of Production Processes and Innovation 1.3) Digital Technology Knowledge 1.4) Safety and Environmental Knowledge and 1.5) Knowledge of Sustainable Development Goals (SDGs) 2) Skills (8 sub-components): 2.1) Production Planning and Control Skills 2.2) Cost Analysis Skills 2.3) Production Process Improvement Skills 2.4) Production Machinery and Equipment Maintenance Skills 2.5) Quality Control Skills 2.6) Production Problem Analysis Skills 2.7) Communication Skills and 2.8) Human Resource Management Skills 3) Attributes (4 sub-components): 3.1) Ethics and Code of Conduct 3.2) Leadership 3.3) Human Relations and 3.4) Systematic Thinking 2) A competency development model for supervisors in beverage manufacturing industries for sustainable development was obtained, and 3) a guideline manual for developing the supervisory competency model in beverage manufacturing industries for sustainable development was created. Evaluation: A group seminar with 13 experts was conducted to evaluate the supervisor competency model and the competency development guidebook. The findings reveal unanimous agreement among the experts regarding the model’s appropriateness and applicability, this model can be used as a framework for developing the competencies of supervisors in the beverage industry to address the challenges of sustainable development in economic, social, and environmental dimensions.

The Development of an Interactive E-Book on Sentences in the Norms of Thai Language for Students in Mathayomsuksa 4 at Demonstration School, University of Phayao

khongamon hemmaratrak, Thantup Chumjan — Wed, 24 Dec 2025 00:00:00 +0700

The research entitled “The Development of an Interactive E-Book on Sentences in the Norms of Thai Language for Students in Mathayomsuksa 4 at Demonstration School, University of Phayao” was a quasi-experimental classroom research project. The objectives of this studywere 1) to develop the interactive e-book on sentences in the norms of Thai language for students in Mathayomsuksa 4 at Demonstration School, University of Phayao, 2) to examine the learning achievements of students after studying through the interactive e-book on sentences in the norms of Thai language, and 3) to assess the students' satisfaction with the interactive
e-book on sentences in the norms of Thai language. The population for this study consisted of 138 students in Mathayomsuksa 4 at Demonstration School, University of Phayao. Cluster sampling was employed to select a
sample group of 27 students from Mathayomsuksa class 4.1. The statistical methods used for data analysis included mean, standard deviation, and hypothesis testing, conducted through the Z-tests and T-tests. The findings were as follows: 1. The quality of the interactive e-book on sentences in the norms of Thai language received an overall content quality score of 4.69 with a standard deviation of 0.26, indicating the highest quality. The overall presentation quality was rated at 4.75 with a standard deviation of 0.27,
also reflecting the highest quality. 2. The learning achievement of students who studied using the interactive e-book on sentences in the norms of Thai language exceeded the set evaluation criteria, with more than 75% of the total population passing at a statistically significant level of .05. Additionally, the sample group of the students demonstrated a statistically significant improvement
in learning achievement after using the interactive e-book compared to before, at the .05 level. 3. The overall satisfaction of students with the interactive e-book
on sentences in the norms of Thai language was rated at 4.52, with a standard deviation of 0.71, indicating the highest level of satisfaction.

Development of Thaksin University Regulations to Protect University Employees: Senior Lecturers

Juntratip Sukhum, Nonglak Arnee — Wed, 24 Dec 2025 00:00:00 +0700

This research aims to (1) study the working conditions of elderly academics at Thaksin University, (2) analyze international, foreign, and Thai laws, and (3) develop university regulations. It employs a qualitative
methodology, utilizing documentary analysis and in-depth interviews with 24 purposively selected elderly academics who have been employed. The findings indicate that the employment of elderly academics is primarily contingent upon administrative policies and curriculum requirements. The current regulations stipulate a retirement age of 60 and
lack clear, specific criteria for the employment conditions of older personnel. This is inconsistent with the International Labour Organization's (ILO) Convention No. 102 and Recommendation No. 162. Furthermore, a comparison with the legal frameworks of Japan and Singapore reveals that
both countries have enacted legislation to extend the retirement age and support suitable working conditions for older persons. Therefore, this research proposes guidelines for regulatory development, including the extension of the retirement age and the establishment of more flexible and equitable employment conditions—in terms of contract duration, teaching load, working hours, and remuneration—to align with the context of Thailand’s aging society.

A Bibliometric Study of Library Research Published by Thai Scholars in Scopus (2013–2023)

Kanyarat Poolperm, Kongkidakorn Boonchuay — Wed, 24 Dec 2025 00:00:00 +0700

This study analyzes the general characteristics and development trends of library-related research conducted by Thai researchers and indexed in Scopus between 2013 and 2023, comprising 106 records. The objectives are: (1) to examine the overall characteristics of research documents related to libraries produced by Thai researchers, and (2) to study the content and developmental directions of library research. Quantitative analysis was conducted on 106 records retrieved from Scopus, found out that most of the documents are research articles, with a clear increase in publication during 2019–2023. The most frequently appearing publication journal is Lecture Notes in Computer Science. Keyword analysis highlights prominent terms such as Academic Libraries, Library Services, Data Mining, and Digital Library. The results provide important information for planning and promoting research in library and information science in Thailand to ensure quality and sustainable competitiveness at the international level.

Guidelines for Promoting Buddhist Tourism in Mueang District, Phetchaburi Province

Atiporn Oabom, Farida Romphruek — Wed, 24 Dec 2025 00:00:00 +0700

The objectives of this research were to: 1) Study the components of tourism and the promotion of Buddhist tourism 2) Study the relationship between the components of tourism and the promotion of Buddhist tourism 3) Propose guidelines for the promotion of Buddhist tourism in Mueang District, Phetchaburi Province. The samples were Tourists traveling in Mueang District, Phetchaburi Province, with an uncertain population, the sample determination used in the research was calculated from the formula for calculating the sample size in the case where the population value is unknown, and 15 key informants, The population who are stakeholders of Buddhist tourism attractions in Phetchaburi Province and tourists, selected by using purposive sampling method. The research tools were a questionnaire with a reliability of 0.95 and an in-depth interview form. The data were analyzed by using percentage, mean, standard deviation, Pearson’s correlation coefficient, and content analysis. The research results were as follows: 1) The components of tourism and the promotion of Buddhist tourism in Mueang Phetchaburi District, Phetchaburi Province, were at a high level overall (= 4.33, S.D. = 0.66) when considering each aspect in descending order: accommodation, facilities, activities, and attractions. As for the promotion and development of Buddhist tourism in Mueang Phetchaburi District, the overall level was at a high level ( = 4.36, S.D. = 0.66) when considering each aspect in descending order: location, personnel, activities, public relations, and creating participation in tourism management. 2) The relationship between tourism components and the promotion of Buddhist tourism in Mueang Phetchaburi District is generally positively related at a high level, with statistical significance at the 0.01 level, with a coefficient (r = 0.78). 3) Guidelines for promoting Buddhist tourism in Mueang District, Phetchaburi Province should focus on activities related to Buddhism, the King, and the nation, and invite relatives and friends to participate in various activities. Establish policies to support Buddhist tourism in conjunction with religious festivals and promote volunteerism in providing information to tourists in temples or helping to maintain cleanliness in temples.

Youth Participation in Conservation and Restoration of Community Forests in the Border Area of Sisaket Province

Surasak Chantha — Wed, 24 Dec 2025 00:00:00 +0700

This research aims to: 1) study the context of community forest management in the border area of Sisaket Province, and 2) examine youth participation in the conservation and restoration of community forests in the border area of Sisaket Province. It is qualitative research. Data were collected by means of in-depth interviews with 20 key informants and focus group discussions with 18 participants. The data were analyzed for content analysis. The findings revealed that: 1) The context of community forest management in the border area of Sisaket Province is defined by collaborative care, conservation, and restoration. To ensure the sustainable richness of the forests, the community has joined a national community forest project and established a community forest committee to function as the operating body for forest management. 2) Youth participation in the conservation and restoration of community forests in the border area of Sisaket Province was identified in four key aspects: (1) Participation in decision-making, where conservation activities are planned by the community forest committee, leaders, and members, with youth acting as implementers of the established plans; (2) Participation in operations, where youth are continuously involved in activities primarily managed by the committee, including forest patrols, creating firebreaks, and supplementary/replacement planting in degraded and encroached areas; (3) Participation in benefit-sharing, as both internal and external community members are entitled to utilize the community forest; and (4) Participation in evaluation, where after each activity, the committee, community members, and youth jointly evaluate by exchanging views on problems, obstacles, and solutions for future operations.

Effects of a Guidance Activity Package Based on Social Cognitive Theory on the Adversity Quotient of Mattayomsuksa 1 Students

Suwit Songkhamsang, Paveena Onjai-uea — Wed, 24 Dec 2025 00:00:00 +0700

This study employed a quasi-experimental research design. The objectives were: 1) to examine the effects of implementing a guidance activity package based on Social Cognitive Learning Theory to develop the adversity quotient (AQ) of Mattayomsuksa 1 students, and 2) to compare the adversity quotient (AQ) between the experimental group and the control group before and after participating in the guidance activity package. The sample group consisted of Mattayom 1 students of Ratchananthachan School, Samsenwittayalai 2, in the academic year 2024, obtained from simple cluster random sampling, 2 classrooms, and 1 classroom was drawn as a control group, 37 people, and 1 classroom was drawn as an experimental group, 35 people, Two classrooms were selected using simple cluster random sampling. One classroom was randomly assigned as a control group (n=37), and the other as an experimental group (n=35). The research instruments included the guidance activity package, an adversity quotient questionnaire, and a satisfaction questionnaire. The results of this study indicated that the guidance activity package based on Social Cognitive Learning Theory was effective in enhancing students’ adversity quotient. Therefore, it is recommended that this approach be implemented as a guideline for developing secondary school students’ ability to overcome adversity.

Unlocking the Mysteries of the Reenchanted World in Makoto Shinkai’s Light Novel, Your Name

Phurich Sittikul — Wed, 24 Dec 2025 00:00:00 +0700

This academic article aims to describe the interdependence between humans and non-humans and between human physicality and biophysical environment, by employing material ecocriticism. This article aims to provide an ecological interpretation of the text, rituals, folklore embedded in the core narrative, and supernatural events that affect the protagonists in Makoto Shinkai’s light novel Your Name (2017, English version).

The textual analysis reveals that the protagonists' body-swapping, Japanese traditional craftsmanship of braided cords (kumihimo/musubi), twilight folklore (tasokare), and the sacred maiden dance ritual (miko kakura) during the harvest festival challenge the fragmented human perception of reality.

Through interconnected events and folklores in Your Name, the readers are disenchanted with the claim that each physical thing, all entities and the time: past, present and future, are split and separately independent from each other. In reverse, the Japanese local wisdom and folklore function as a medium or an agency in materially interweaving networks of human internal physicality associated with outer environment, of the linkage between organic and inorganic compounds and of the undivided connection between nature and urban civilisation from micro to macro scales. Also, the belief in Shinto, that spiritual essence not only inhabit in humans, but also manifests in multiple forms: rocks, trees and other inanimate objects, is deeply and explicitly rooted in Japanese local wisdom, ritual and, folklores. This ancient oriental belief coincides with material ecocriticism and modern biological science originated in Western world. Specifically, the narratives and rituals in Your Name eliminate the blurred boundaries between imaginative fantasy and tangible reality; instead, these two spheres are fused into one.

Sustainable Social Development Based on Local Wisdom

Nalaumon Anusonphat — Wed, 24 Dec 2025 00:00:00 +0700

Sustainable social development based on Thai local wisdom consists of: (1) sustainable social development based on Thai local wisdom in poverty eradication, whereby the government sector applies local wisdom to address poverty, focusing on developing people for collective goals and using resources in a balanced manner; (2) sustainable social development based on Thai local wisdom in hunger eradication, focusing on promoting local agricultural wisdom to support food security, promoting
food wisdom, food security, and local community occupations; (3) sustainable social development based on Thai local wisdom in health and well-being, whereby the government sector promotes folk medicine,
Thai traditional medicine, and alternative medicine through local health wisdom; (4) sustainable social development based on Thai local wisdom in equal education, whereby the government sector promotes equitable education, sets academic curricula to promote occupations for the poor, and facilitates learning of each locality’s existing local wisdom-especially wisdom from local sages-to develop creative products for sale to generate income, and to pass on knowledge, life skills, and abilities from generation
to generation; and (5) sustainable social development based on Thai local wisdom in gender equality, whereby the government has a plan to drive the promotion of gender equality, to promote knowledge, understanding, and
awareness of its importance, leading to values, culture, behavior, and practices that create gender equality, and to adjust the attitudes of both women and men.

Political Ideologies Reflected in S.E.A. Write Award-Winning Short Stories

Phitthaya Kiatsrithanakun, Vajrindra Kaencandra, Uamporn Thipdet, Bandit Thipdet — Wed, 24 Dec 2025 00:00:00 +0700

This study aimed to analyze the political ideologies represented in the S.E.A. Write Award-winning short stories published between 1981 to 2023, consisting of 15 volumes with a total of 177 stories. The analysis employed the theories of Discourse theory, Power theory, Manipulation theory, Ideology theory, and Political Ideology theory as its analytical framework. The findings revealed six political ideologies represented in the texts: liberalism, feminism, ecologism, conservatism, nationalism, and fascism. In addition, two significant ideological conflicts were identified: nationalism versus liberalism and fascism versus liberalism.

The research revealed not only the diversity of political ideologies in S.E.A. Write short stories but also the evolving social dynamics of Thai society over the past four decades. This study demonstrated that literature was not merely an art form for entertainment, but a contested arena of Discourse theory and Power theory negotiation embedded within society. This further underscored the role of S.E.A. Write short stories as an ideological arena that revealed the intellectual conflicts of Thai society in different periods, reflecting transitions and struggles to define the direction of Thai politics and culture. Accordingly, this study was academically and socially significant, as it advanced the understanding of literature as both a medium of communication and a site of ideological construction. It further underscored literature’s role as a cultural record that illuminates the interrelation between literary production, art, and social Power theory.