Usage of Practicing Vipassana Bhavana Based on the Four Types of Mindfulness to Develop Virtue and Ethical Characteristics of Communication Arts Undergraduate Students of Bansomdejchaopraya Rajabhat University

Abstract

This research was to study the usage of practicing Vipassana Bhavana based on the four types of mindfulness as a communication channel to develop knowledge, attitude, emotional quotient and self-esteem in the development of virtue and ethical characteristics. The total population of 140 Communication Arts undergraduate students of Bansomdejchaopraya Rajabhat University voluntarily participated in the project “Communication Arts Dharma Training Devoted to the King” held at Wat Bhaddanta Asabharam, Amphur Banbueng, Chonburi Province. The instruments used for data collection consisted of (1) Vipassana Bhavana practicing program
(2) questionnaire on personal traits (3) measures on knowledge, attitude, emotional quotient and self-esteem. Action research process was used to collect data for 3 times: (1) pretest, (2) post-test and (3) after-4-week retest. The statistics used to analyze the data was frequency, percentage, mean, standard deviation, paired t-test, Chi-squared test, ANOVA and correlation coefficient. The findings of the research were as follows: 1. The students participating in the project gained more knowledge as a whole scheme than before, at the .05 level of statistical significance, and had the retention in knowledge as a whole scheme. 2. The students’ knowledge, attitude and emotional quotient had statistically significant relations to each other. 3. The students’ differences of gender, year of study and Vipassana Bhavana practicing experience showed no impact on the development of their knowledge, attitude, emotional quotient and self-esteem.