Cross-Border Transfer of Personal Data: A Study of the Tourism Authority of Thailand’s Offices Located in the European Union

Authors

  • Auntika Na Pibul Graduate School of Law National Institute of Development Administration

Keywords:

Tourism Authority of Thailand, Cross-Border Transfer of Personal Data

Abstract

The Tourism Authority of Thailand (TAT) is a state enterprise under the Ministry of Tourism and Sports, established with the objective of promoting tourism in Thailand. TAT has set up offices within the European Union, and each office engages in activities related to the processing of personal data of data subjects in the EU countries. As a result, these offices are subject to the General Data Protection Regulation (GDPR). This research aims to study the nature of activities relating to personal data processing carried out by TAT offices in Paris (France), Frankfurt (Germany), Rome, (Italy) and Stockholm (Sweden). This research shows that some activities of these offices involve cross-border transfers of personal data to Thailand. Since the GDPR imposes stringent conditions on transfer of personal data to third countries, this research aims to suggest guideline for TAT to determine what constitutes cross-border data transfers to third countries and to propose the appropriate and legally practices for cross-border transferring of personal data to Thailand. This is intended to mitigate the risk of TAT being held liable under the GDPR.

References

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Published

2026-01-15

How to Cite

Na Pibul, A. (2026). Cross-Border Transfer of Personal Data: A Study of the Tourism Authority of Thailand’s Offices Located in the European Union. Journal of Humanities and Social Sciences Bansomdejchaopraya Rajabhat University, 19(2), 47–65. retrieved from https://so08.tci-thaijo.org/index.php/jhusocbru/article/view/4434

Issue

Section

Research Article