An Academic Inquiry into ESG Strategy Communication and the Enhancement of Operational Control within the Supply Chain
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Abstract
This study delves into the effective integration of sustainability goals within corporate strategies and supply chain management, focusing on the strategies and practices of ASUS and TSMC in implementing ESG (Environmental, Social, Governance) initiatives and enhancing supply chain operations. ASUS exemplifies how embedding sustainability into corporate culture and decision-making processes can help companies stay competitive globally and foster long-term value growth. It prioritizes diverse options and consumer preferences, sets medium- to long-term sustainability objectives, and views sustainability performance as integral to its economic outcomes. Furthermore, ASUS emphasizes ESG performance to investors and senior management as a catalyst for innovation and value enhancement, revolutionizing supply chain management through the enforcement of a stringent supplier code of conduct and the assessment of supply chain ESG metrics. TSMC, a global semiconductor industry leader, anchors its ESG strategy in robust corporate governance, environmental sustainability promotion, and proactive engagement in social responsibilities. It achieves transparent and equitable decision-making via rigorous corporate governance standards, aims to minimize energy consumption and carbon emissions, and enhances product energy efficiency with cutting-edge technologies. In supply chain management, TSMC enforces strict evaluation and selection protocols for suppliers, mandating adherence to environmental and social standards, and fosters the sustainability of the supply chain through the joint development of sustainable solutions. The analysis of ASUS and TSMC illustrates how companies can proactively undertake social responsibilities and advance environmental sustainability while seeking economic gains through varied methods and focuses. These initiatives not only positively influence their operational performance and brand reputation but also offer invaluable insights for other corporations, particularly in the seamless integration of ESG strategies into corporate culture and operations, and in fortifying sustainability within supply chain management.
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