A Study of Costs and Returns: A Case Study of Khok Lam Village’s Grilled Catfish Chili Paste to Promote Community Economy

Abstract

This research aimed to examine the production costs and returns of grilled catfish chili paste in the Ban Khok Lam community, as well as to analyze business challenges and development guidelines to promote the local economy. A mixed-methods approach was employed. Data were collected from six members of the producer group through in-depth interviews, participant observation, and financial document analysis. Quantitative data were analyzed using descriptive statistics, while qualitative data were examined through content analysis. The study found that the group had total production costs of 58,406 Baht per year, with manufacturing overhead being the largest component at 45.76%, followed by direct materials at 41.91% and direct labor at 12.33%. In terms of returns, the group generated an annual sales revenue of 99,000 Baht and a net profit of 36,634 Baht per year, representing a high net profit margin of 37%. Furthermore, the return on investment was as high as 183.17% per year, reflecting the high profitability of the business. However, the group still faces challenges in management, accounting, and marketing. Despite these challenges, the business demonstrates high potential for generating revenue and profit. Therefore, the group should focus on developing a cost control system and systematically managing income and expenses, coupled with enhancing financial literacy among members. Furthermore, improving packaging and utilizing online media to expand the customer base are crucial. These approaches will strengthen the business and support sustainable community economic development.