EMPLOYING GAMIFICATION FOR FOSTERING INNOVATION
Article Sidebar
Main Article Content
Abstract
Innovation within an organization involves fostering creativity, which drives growth and enhances competitiveness. However, organizational obstacles and limitations can reduce opportunities for internal innovation. Gamification is the application of game elements—such as points, badges, leaderboards, and challenges—to non-game contexts. Its goal is to increase employee engagement, motivate participation, and create a fun, competitive work environment that stimulates creativity and teamwork. This article aims to explain how gamification can be used to encourage participation in innovation development. To effectively implement gamification, organizations should clearly define goals such as proposing new ideas, collaboration, or experimentation. By incorporating game elements like points, levels, and rewards that are inclusive and aligned with the organization's culture, organizations can enhance creative potential, drive innovation, and create a work environment where employees are motivated and committed to contributing.
Article Details
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
บทความที่ได้รับการตีพิมพ์เป็นลิขสิทธิ์ของคณะวิทยาการจัดการ มหาวิทยาลัยราชภัฏอุดรธานี
ข้อความที่ปรากฏในบทความแต่ละเรื่องในวารสารวิชาการเล่มนี้ ไม่ใช่ความคิดเห็นและความรับผิดชอบของผู้จัดทำ บรรณาธิการ กองบรรณาธิการ และคณะวิทยาการจัดการ มหาวิทยาลัยราชภัฏอุดรธานี ความรับผิดชอบด้านเนื้อหาและการตรวจร่างบทความแต่ละเรื่องเป็นความคิดเห็นของผู้เขียนบทความแต่ละท่าน
References
Abril, C., Gimenez-Fernandez, E. M., & Camacho-Miñano, M.-M. (2024). Using gamification to overcome innovation process challenges: A literature review and future agenda. Technovation, 133, Article 103020. https://doi.org/10.1016/j.technovation.2024.103020
Adhiatma, A., Sari, R. D., & Fachrunnisa, O. (2022). The role of personal dexterity and incentive gamification to enhance employee learning experience and performance. Cognition, Technology & Work, 24(1), 7–19. https://doi.org/10.1007/s10111-021-00664-1
Alexandrova, A., & Rapanotti, L. (2022). Gamification for organizational change and innovation (pp. 51–73). IGI Global. https://doi.org/10.4018/978-1-6684-4291-3.ch003
Aziri, J. (2019). Employee motivation incentives and their impact on the organization’s productivity. Texila International Journal of Management, 64–69. https://doi.org/10.21522/TIJMG.2015.SE.19.01.Art007
Birkinshaw, J., Cyril, B., & Barsoux, J. L. (2010). The 5 myths of innovation. MIT Sloan Management Review.
Dishon-Berkovits, M., Bakker, A. B., & Peters, P. (2024). Playful work design, engagement and performance: The moderating roles of boredom and conscientiousness. The International Journal of Human Resource Management, 35(2), 256–283. https://doi.org/10.1080/09585192.2023.2227920
Dyer, J., Gregersen, H., & Christensen, C. M. (2019). The innovator’s DNA: Mastering the five skills of disruptive innovators. Harvard Business Press.
E, Z. (2023). Using gamification to stimulate employee innovation. Sociodynamics, 11, 99–108. https://doi.org/10.25136/2409-7144.2023.11.69159
Gaur, V. (2024). Advancing work-life equilibrium through employee engagement and innovation. The Business and Management Review, 15(01). https://doi.org/10.24052/BMR/V15NU01/ART-10
Hamari, J., Koivisto, J., & Sarsa, H. (2014). Does gamification work? -- A literature review of empirical studies on gamification. In 2014 47th Hawaii International Conference on System Sciences (pp. 3025–3034). IEEE. https://doi.org/10.1109/HICSS.2014.377
Iacono, S., Vallarino, M., & Vercelli, G. V. (2020). Gamification in corporate training to enhance engagement: An approach. International Journal of Emerging Technologies in Learning (IJET), 15(17), 69. https://doi.org/10.3991/ijet.v15i17.14207
Kimonyo, T. (2024). The impact of employee experience on organizational performance: Driving innovation, engagement, and customer satisfaction. Kabarak Journal of Research & Innovation, 14(02), 220–229. https://doi.org/10.58216/kjri.v14i02.417
Koivisto, J., & Hamari, J. (2019). The rise of motivational information systems: A review of gamification research. International Journal of Information Management, 45, 191–210. https://doi.org/10.1016/j.ijinfomgt.2018.10.013
Koivisto, M. (2022). Gamification of project business studies. Lecture Notes in Networks and Systems, 349. https://doi.org/10.1007/978-3-030-90677-1_18
Kumar, J. (2013). Gamification at work: Designing engaging business software. In Lecture Notes in Computer Science (Vol. 8013, pp. 528-537). Springer. https://doi.org/10.1007/978-3-642-39241-2_58
Larson, L. E., Harris-Watson, A. M., Carter, D. R., Asencio, R., DeChurch, L. A., Kanfer, R., & Zaccaro, S. J. (2023). Staying apart to work better together: Team structure in cross-functional teams. Academy of Management Discoveries, 9(3), 320–338. https://doi.org/10.5465/amd.2020.0238
Leon, D. (1999). Innovation and the workplace. Drug Discovery Today, 4(4), 181–185. https://doi.org/10.1016/S1359-6446(99)01323-9
Manske, J. (2024). Gamification in the workplace: Enhancing employee engagement through gameful experiences. Journal of Intelligent Management Decision, 3(1), 1–14. https://doi.org/10.56578/jimd030101
Mohammad, S., Sağsan, M., & Şeşen, H. (2024). The impact of “learning organizations” on innovation: The mediating role of “employee resilience” and work engagement. SAGE Open, 14(4). https://doi.org/10.1177/21582440241289185
Mosleh, W. S., Bäckström, I., Manfrini, C., & Leue‐Bensch, C. (2024). Organizing employee‐driven innovation (EDI) through game‐based formats: Understanding participation. Creativity and Innovation Management. https://doi.org/10.1111/caim.12625
Nitharwal, S. M. (2023). The role of gamification and incentives in improving crowd worker engagement and performance: A systematic review. IARJSET, 10(8). https://doi.org/10.17148/IARJSET.2023.10810
Paul, V., & Theo, van der V. (2001). Tomorrow’s offices through today’s eyes: Effects of innovation in the working environment. Journal of Corporate Real Estate, 4(1), 48–65. https://doi.org/10.1108/14630010210811778
Seiffert-Brockmann, J., & Neureiter, A. (2023). Digital corporate communication and gamification. In Handbook on Digital Corporate Communication (pp. 266–280). Edward Elgar Publishing. https://doi.org/10.4337/9781802201963.00030
Sharma, D., Sharma, J., & Mehta, N. (2024). The art of gamification for societal mind shifts: Refining human behaviour through strategic engagement. ShodhKosh: Journal of Visual and Performing Arts, 5(1). https://doi.org/10.29121/shodhkosh.v5.i1.2024.855
Sharma, W., Lim, W. M., Kumar, S., Verma, A., & Kumra, R. (2024). Game on! A state-of-the-art overview of doing business with gamification. Technological Forecasting and Social Change, 198, 122988. https://doi.org/10.1016/j.techfore.2023.122988
Shoubashy, H. El, Hatem, P., El, A., & Khalifa, N. (2020). What is gamification? Literature review of previous studies on gamification. Australian Journal of Basic and Applied Sciences, 14(8).
Singh, S., & Gupta, V. (2020). Reshaping business organizations through gamification (pp. 18–38). IGI Global. https://doi.org/10.4018/978-1-7998-0131-3.ch002
Smirani, L., & Yamani, H. (2024). Analysing the impact of gamification techniques on enhancing learner engagement, motivation, and knowledge retention: A structural equation modelling approach. Electronic Journal of E-Learning, 22(9), 111–124. https://doi.org/10.34190/ejel.22.9.3563
Suh, A., Wagner, C., & Liu, L. (2018). Enhancing user engagement through gamification. Journal of Computer Information Systems, 58(3), 204–213. https://doi.org/10.1080/08874417.2016.1229143
Viberg, O., Khalil, M., & Lioliopoulos, A. (2020). Facilitating ideation and knowledge sharing in workplaces: The design and use of gamification in virtual platforms (pp. 353–369). Springer. https://doi.org/10.1007/978-3-030-50506-6_25
Wünderlich, N. V., Gustafsson, A., Hamari, J., Parvinen, P., & Haff, A. (2020). The great game of business: Advancing knowledge on gamification in business contexts. Journal of Business Research, 106, 273–276. https://doi.org/10.1016/j.jbusres.2019.10.062
