SUPPLEMENTARY POTENTIAL DEVELOPMENT OF COMMUNITY AGRICULTURAL PRODUCT DISTRIBUTION CENTER SISAKET PROVINCE.

Abstract

This research investigates the conditions of the Sisaket Community Agricultural Distribution Center, the capabilities of successful farmer groups employing effective practices, and the potential advancement of these centers, utilizing a sample of 50 individuals. The study employed a mixed-methods approach; the data collection was gathered through a structured interview, and data were analyzed using percentages, means, and standard deviations. The research findings indicate that the Sisaket Community Agricultural Distribution Center was established for the sale of organic agricultural products and the creation of networks aimed at sustainability. The effective community enterprise groups exemplified best practices through creative initiatives, product diversity, standardized offerings, and dividend distributions. Twenty members of the agricultural distribution center received training in business plan writing, utilizing the Business Model Canvas as a framework. The pre-test results indicated a moderate level of knowledge and understanding, with an average score of 2.75. In contrast, the post-test results demonstrated a high level of knowledge and understanding, reflected in an average score of 3.45.