Guidelines For Promoting Fair Work Principles in the Employment of Food Delivery Platform Workers Via Online Applications in Thailand
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Abstract
This study aims to (1) examine riders’ understanding and satisfaction with working conditions under the Fairwork Principles, (2) identify barriers and constraints that limit their access to fair employment standards, and (3) propose policy recommendations to improve working conditions in alignment with fair work standards. A mixed methods research design was employed, combining quantitative and qualitative approaches. Quantitative data were collected from 400 riders באמצעות a structured questionnaire with established validity and reliability, while qualitative data were obtained through in-depth interviews with 20 key stakeholders. Quantitative data were analyzed using descriptive and inferential statistics, whereas qualitative data were examined באמצעות thematic content analysis.
The findings indicate that most riders demonstrate a moderate level of understanding and satisfaction regarding the Fairwork Principles. However, lower ratings were observed in key dimensions, including fair pay, social protection, and algorithmic transparency. Major barriers to achieving fair working conditions include income instability, lack of social security coverage, and opaque algorithmic management systems with limited worker participation. These findings highlight the precarious nature of platform labor and the structural power asymmetry between digital platforms and workers. The study recommends that policymakers develop a dedicated legal framework for platform workers, establish transparent algorithmic governance mechanisms, and promote collective representation rights. Such measures are essential to enhancing job quality and advancing decent and sustainable work in the digital economy.
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