Published: 04/28/2025

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Research Article

DEVELOPING AN AUTOMATED CONVERSATIONAL SYSTEM TO PROVIDE TOURISM INFORMATION IN SUKHOTHAI PROVINCE FOR THE ELDERLY GROUP

Thanyarat Chaiyawong, Wasin Liampreecha, Klairung Ponanan

1-13

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THE FACTORS THAT AFFECTING GASTRONOMY TOURIST BEHEAVIOR IN THAI SONG DAM VILLAGE

CHOTIKA NAKPRASUT, Warach Madhyamapurush, Phatpitta Srisompong, Niramol Promnil

14-29

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THE MARKETING MIX AFFECTING THE PERCEIVED VALUE OF OTOPFERMENTED - FISH PRODUCT BRANDOF CONSUMERS IN UDON THANIPROVINCE

Peeraya Goolaerts, Subchat Untachai

30-44

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FACTORS INFLUENCING THE DECISION TO USE SERVICES AT THE DIVA BEAUTY CLINIC

Sirin Vichairuangthum, Kitigon Vichairuangthum, Budsabawan Maharakkhaka

45-58

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PROMOTING THE WELL-BEING OF ELDERLY IN THUNG NA LAU SUB-DISTRICT, KHON SAN DISTRICT, CHAIYAPHUM PROVINCE

kannawish chuai-upprakan, Napatsuda premjai

59-69

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FACTORS AFFECTING ON MOBILE BANKING SERVICES SELECTION FOR PEOPLE IN UDON THANI PROVINCE

Kamonrat Pomsuwan, Chonnathee Burarungrot, Sarinrat Songsanant, Wichuda Theerasarn, Somsak Kittanawat, Akachai Jarunatvilat, Chaitat Kupradit

70-84

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DEVELOPMENT OF MARKETING STRATEGIES FOR COFFEE BLOSSOM TEA PRODUCT OF COFFEE MEGA FARM GROUP IN NAM NAO DISTRICT, PHETCHABUN PROVINCE

Suttisinee Thirathammason

85-95

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IMPROVING THE PROCESS TO REDUCE BILLING ERRORS FOR INTERNATIONAL FREIGHT FORWARDERS : CASE STUDY OF ABC COMPANY

Tiwakorn Keawkunha, Radasa Netsangsee, Patchateeya Boonyarit

96-104

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